03.

Anchor the Brand: Final Production

After you approve your brand proposal, it’s time to wrap things up! Once the final invoice is taken care of, I’ll package all your brand assets and deliver the files to your inbox. You’ll also receive a full brand guideline (and a mini version!) so you can stay consistent across all touchpoints. And with that—your business is ready to stand in the sun!

Now, for the fun part—Creative Direction & Design! Based on your questionnaire, I’ll create two moodboards, each offering a unique direction for your brand’s look and feel. Once you’ve chosen your favorite, I’ll dive into designing your custom logo suite.

I work with the “one concept” method, which means instead of overwhelming you with multiple rough logo drafts, I deliver one well-researched and thoughtfully crafted concept that fully embodies your brand. This approach ensures that every element—from the logo to the color palette and typography—works together seamlessly. Your brand proposal will include your primary logo, variations, a custom color palette, typography, and brand patterns (if applicable), all designed to create a cohesive and impactful identity.

We’ll schedule a Zoom call if needed to go over the proposal in detail. And don't worry—you have up to three revisions to make sure it’s exactly what you envision.

Chart the Course: Creative Direction

02.

Already inquired? Fantastic! You're one step closer to a brand that will attract your ideal clients. Next, I'll send over a branding questionnaire to get a deeper understanding of your business and vision. This is a key part of the process, so take your time—don’t rush it!

Once you’ve completed the questionnaire, we’ll hop on a 30-minute Zoom call (or meet in person if you're local!) to review your answers and make sure we’re fully prepped for the design stage. After that, we’ll handle the paperwork—contracts and invoices—and just like that, you're officially a BCC client!

Catching the Wave: Onboarding

01.

The Process